DR. A. SHAJI GEORGE; DR. T. BASKAR. Riding the Wave: How Incumbents Can Surf Disruption Caused by Emerging Technologies. Partners Universal International Research Journal, [S. l.], v. 3, n. 2, p. 30–52, 2024. DOI: 10.5281/zenodo.11783204. Disponível em: https://puirj.com/index.php/research/article/view/184. Acesso em: 13 jul. 2024.