The Importance Of The Education Technology And The Internal Marketing In Teachers Of a High School of Tijuana, Baja California, Mexico

Abstract

The use of the technology in the educational activities is very relevant because can provides the tools to students, when they finished your educational career, and develop your skills and qualifies to be applied in the industry of the Tijuana, Baja California, which located in the northwest of the Mexican Republic. One relevant aspect of the use of the educational technology is the resistance of some groups of teachers, which were evaluated in a high school of this city, to have an actualization to use the technology that can support to realize his topics of any thematic in the classrooms. For this reason, an application of strategic method called internal marketing was evaluated in all teachers of the high school, where was made this investigation, to convince to us the technology in his scholar activities and promote to the students to use the technology with adequate use to be improve the skills of students and teachers. This is very important to evaluate the skills of students to be use the technology in any type of industrial process and in any type of industrial plants, considered in this scientific study the activities in the industrial activities of the Tijuana city. The use of the educational technology support to students when finish his career, to design and develop with specialized software as AUTOCAD, Solid Works, the structure of the industrialprocess in the agricultural industry where was made this investigation. Also, with the specialized software of mathematics as MATLAB was made the statistical evaluations and simulation of the industrial process and sale to customers, and finally was made the automatized systems by specialized software to control factors as temperature (°C) and relative humidity (RH, %) to improve the crop yielding of the asparagus cropped. This scientific study was made from August-2021 to July-2022 in a high school located in the Tijuana city. In this study was observed that teachers that was generated a resistance to use the technology in his scholar activities and promote to students, with the internal marketing strategies, these teachers improved his skis about the technology and promote to use to students adequately.